The goal of any online chiropractic marketing campaign should be to put you everywhere, now! This means that you want to be in every nook and cranny a potential new patient may search on the web.
You can do this a few ways with many mediums. It’s important to dominate Google Places, create videos online, have a presence in the forums, be on social networks like Facebook, use Google Adwords, and climb-up the orgranic side of search engines with SEO.
Taking a multi-layered approach like this guarantees success, traffic, and exposure online. In then end, it will generate new patients like crazy if worked consistently.